Who Is Hexus The Living Corporation In Hulu's MODOK?

Hexus the Living Corporation is a bizarre concept, but what else do you expect from the mind of writer Grant Morrison — of "Doom Patrol" and "Arkham Asylum" fame? Per Comic Vine, Hexus the Living Corporation originally appeared in the Scottish writer's "Marvel Boy" series, published all the way back in 2001. Morrison is known for bringing an anti-establishment point of view to most of his work, and Hexus is one of many ideas that represent his distrust of powerful corporate monopolies.

Hexus is a sentient being that effectively operates as a parasite, spreading across planets, brandishing its logo, and sneakily stripping the residents of their free will. Hexus the Living Corporation basically recruits the world's most brilliant minds as employees and brainwashes everyone through advertising. Its end goal was to enslave the human race and move on to other planets, doing the same, but Noh-Varr (the Marvel Boy of the title) managed to put a stop to the entity by beating it at its own game.

Unfortunately, that meant fighting fire with fire — in other words, feeding the greedy machine to restore balance again. To defeat the parasite, Noh-Varr stole Hexus' trade secrets and strategies and shared them with the competition. Hexus couldn't be defeated physically, but making its business counterparts stronger was enough to end its reign of terror.

"MODOK" is available now on Hulu.